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Brewing Employee Commitment at Starbucks Coffee / Case Study - (PDF) # RRBECSC
Our feature case this issue is Starbucks Coffee, which has enjoyed phenomenal success in recent years primarily by having a strategy of treating employees like partners. Nancy Austin shares her insights on the impact of recognition on attracting and retaining employees, corporate change, and avoiding a "silver bullet."
We share findings from a recent American Express Incentives Survey, which ranks "personal feedback" as the number-one employee incentive today. We also describe how the power of an idea is systematically harnessed through I-Power, the simple yet innovative suggestion program pioneered by Boardroom, Inc., that can create unprecedented cost savings, productivity, and employee morale for your organization. This book is ONLY available in a downloadable format. ** (8 Pages, 169KB)
** Requires Adobe Acrobat Reader To Download Acrobat Reader (click logo)

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